As of Sunday, WNBA video games with Indiana Fever rookie Caitlin Clark have averaged 1.099 million viewers, whereas these with out her have averaged solely 414,000. Final season, the WNBA’s common viewership was 301,000 per sport.
This knowledge suggests two issues: 1) total curiosity within the WNBA has elevated year-over-year, and a couple of) Caitlin Clark attracts considerably extra viewers than the remainder of the league.
Viewership averages this season:
Video games that includes Caitlin Clark: 1.099 million viewers.